Ottawa Animal Emergency & Specialty Hospital
UX/UI and Web Design
The goal for OAESH was to create a reliable interface for owners navigating high-stress medical emergencies – because when a pet is in crisis, every second counts. While the existing logo remained the brand’s cornerstone, a comprehensive digital aesthetic was developed around it – incorporating a curated colour palette, font pairings, custom iconography and original photography to ensure a cohesive visual experience to inspire confidence and trust. Additionally with so many veterinary practices selling to American companies, it was important to everyone involved that we emphasize the locally owned, Canadian ownership of the animal hospital.
The final deliverable was a fully responsive, bilingual WordPress site built with a mobile-first approach to ensure rapid load times for users requiring immediate veterinary assistance.
Ottawa Animal Emergency & Specialty Hospital
UX/UI and Web Design
The goal for OAESH was to create a reliable interface for owners navigating high-stress medical emergencies – because when a pet is in crisis, every second counts. While the existing logo remained the brand’s cornerstone, a comprehensive digital aesthetic was developed around it – incorporating a curated colour palette, font pairings, custom iconography and original photography to ensure a cohesive visual experience to inspire confidence and trust. Additionally with so many veterinary practices selling to American companies, it was important to everyone involved that we emphasize the locally owned, Canadian ownership of the animal hospital.
The final deliverable was a fully responsive, bilingual WordPress site built with a mobile-first approach to ensure rapid load times for users requiring immediate veterinary assistance.